The court's decision to recognize Google as a monopoly is a validation of the concerns raised by many in the industry and among regulators.
This control over data not only reinforces Google's monopoly but also raises significant privacy concerns that Google has done far too little to address over the years.
Google's monopoly in search directly impacts the online advertising market.
There's no way to out-Google Google whether you're Duck Duck Go or Bing or whomever, your only chance to get serious market share against Google is to be more innovative than they have been.
Add to this the fact that Google has made it a wildly uneven playing field over the years, and you have a viable argument that Google has been an innovation catalyst.
In the case of Google, its monopoly in search affects not just search results but also the ads consumers see, the data collected from them, and the overall online experience.
These appeals could drag on for years, creating uncertainty in the tech industry and giving Google the time to find new ways to Google.
https://www.newsweek.com/if-you-want-know-what-monopoly-does-google-it-opinion-1934910
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