Florida Attorney General James Uthmeier has filed a lawsuit against Netflix, accusing the company of misleading consumers and improperly using children’s data for advertising.
The lawsuit claims Netflix has been tracking children’s data and utilizing it for its advertising business despite claiming to be ad-free and limiting data collection.
It alleges that Netflix developed systems for tracking consumer behavior before launching its advertising service in November 2022.
Uthmeier emphasizes that parents, not tech companies, should manage their children's privacy.
Netflix denies these allegations, asserting that it values user privacy and adheres to data protection laws, including measures for safeguarding children on its platform.
The lawsuit could lead to changes in Netflix’s advertising approach and raises significant concerns regarding the use of children’s data by big tech firms.
This case underscores the increasing scrutiny technology companies face over the protection of minors' privacy and data. It reflects broader societal concerns regarding children's safety and the ethics of data use in digital platforms.
https://thenationalpulse.com/2026/09/11/state-ag-sues-netflix-for-tracking-selling-childrens-data/
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