The Minnesota Army National Guard paid tens of thousands of dollars to advertise in an LGBT publication that has promoted transgenderism and "Queer" identities among children.
The National Guard, which operates through the Department of Defense, between 2019 and 2022 awarded $76,951 to Minneapolis-based Lavender magazine, paying for advertising campaigns in an effort to "Reach the LGBTQ community" and "Lend credibility to the National Guard." Between May 2021 and May 2022 alone, it paid $22,224 to the LGBT magazine, according to a federal government contract disclosure.
As the National Guard was paying for advertising in October 2021, for example, Lavender published a profile of 11-year-old boy Hildie Edwards, who identifies as "Trans nonbinary." The magazine also publishes a monthly column written by transgender activist Ellie Krug, who in a 2016 piece compared using bathrooms that align with biological sex to the Holocaust.
Stephen Rocheford, the president of Lavender magazine, told the Free Beacon that "The reason the MN National Guard and Lavender magazine have a good relationship is because of statistics." Rocheford pointed to a study commissioned by the magazine that indicated that LGBTQ individuals are overrepresented among the Minnesota National Guard.
A spokesperson for the Minnesota National Guard in a statement told the Free Beacon the branch "Derives its strength from the diversity of its force" and "Has seen an increase in LGBT+ service members."
In addition to the paid advertisements, Lavender has provided extensive positive coverage for the Minnesota National Guard.
In its 2021 contract with Lavender, the National Guard requires the magazine to ensure the branch is "Not associated with drugs, alcohol, adult content, or sites that may damage brand reputation."
Monday, July 25, 2022
Feds Pay LGBT Magazine $77K To Advertise for Minnesota National Guard
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