Joe Biden is sitting on a lead in the polls, trying to run out the clock, while Donald Trump is making a frenzied dash for the finish line, selling optimism.
CNN, MSNBC and the Biden campaign damn them as 'super-spreader events', underscoring the Democrats' edge on COVID. By contrast, Trump is using the rallies to emphasize America reopening, its economy reviving and its energy sector secure and free from dependence on Middle Eastern oil.
Important as these themes are, Trump's rallies convey a larger message: America is roaring back and its future is bright.
Trump is driving home those contradictions, of course, and folding them into a larger depiction of Joe Biden's dark future for America.
Biden's 'dark winter' fumble reinforces the subliminal message of his stay-at-home campaign: we are locked down for a while.
Trump is grabbing that opportunity to say Biden and his party are all doom and gloom.
The overriding questions now are: was Biden right to bet everything on a negative campaign? Can Trump sell his positive message? And is there enough time left on the clock for the embattled president to come back?
https://spectator.us/morning-america-mourning-biden-trump-campaign-messaging/
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