Saturday, May 18, 2019

If You Think Capitalism Is Dying Because Two Companies ‘Control 90 Percent of the Beer Americans Drink,' Go Home, You're Drunk

As U2's Bono, who has spent a great deal of time and energy trying to help the developing world, will tell you, "Commerce, entrepreneurial capitalism takes more people out of poverty than aid-of course, we know that."

Except for beer, right? Jonathan Tepper, author of The Myth of Capitalism, argues that the essence of capitalism is competition, which is flatter than Beto O'Rourke's new haircut.

Among the evidence he marshals is the fact that "Two corporations control 90 percent of the beer Americans drink." Tepper's numbers seem a bit high.

According to the latest edition of Beer Marketer's Insights, a trade publication, Anheuser-Busch Inbev controls 41 percent of the market, MillerCoors owns another 24 percent, and "Since 2017, more than 9 percent of the market volume has shifted from large brewers and importers to smaller brewers and importers."

Let's grant Tepper his large point: Two mega-players dominate the market for beer.

My friends and I would drive across the Peace Bridge to Canada specifically to drink Molson and Labatt's because it was so much better than American beer.

Such a thought is inconceivable now given the proliferation of choices available to today's beer drinkers.

https://reason.com/2019/05/17/if-you-think-capitalism-is-dying-because-two-companies-control-90-percent-of-the-beer-americans-drink-go-home-youre-drunk/

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