Last week, I ran out of ink for my printer and ordered some more online.
My computer automatically pulled up the previous order, and I was
shocked to see that the price of the ink cartridges I was buying had
gone up 25%. To my mind, ink always seems overpriced. Manufacturers sell
printers cheaply because they know that they can make lots of money on
the ink. For the same reason, John D. Rockefeller’s Standard Oil
is said to have sold millions of cheap kerosene lamps in order to make
big profits selling kerosene. But since ink cartridges were already
priced way above cost and official statistics show little general
inflation, why had ink gone up 25% in less than a year?
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