Knowns and Economic Unknowns

By the end of this long weekend, we will have eaten (46 million gobblers gobbled up), travelled (44 million 50+ mile trips in cars, planes, and trains), malled (147 million crazed bargain hunters), and spent enough time watching football to have become familiar with every vulnerable bone and ligament in the human body as player after player is carted off the field after some violent collision with an opponent’s behemoth. By Christmas, consumers will likely have spent about 4 percent more than they did last year in stores (bricks) and online (clicks).

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