President
Barack Obama tends to skim lightly over the details of his
health care law in speeches.
But his administration has a far more specific pitch to black and
Hispanic audiences.
The message: Blacks and Hispanics, among whom uninsured
rates are significantly higher than among whites, stand to benefit
disproportionately under the health law, gaining access to free
preventive care and other services that will help reduce existing health
care disparities. The sustained outreach from the White House aims to
make voters eligible for new benefits aware of them and how to get them.
Obama’s staff has invited groups of black journalists and publishers
to the White House for health care briefings with senior officials and
conducted traveling policy road shows in black and Hispanic
neighborhoods across the country. On the day the
Supreme Court upheld Obama’s health law, senior adviser Valerie Jarrett held an on-background conference call for black reporters.
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